As 2025 comes to a close, we look back on the items that received the most love this year.
Here is a ranking of the best-selling MARLMARL products of 2025.
No.5 (Tie)
Two items shared fifth place this year.
cardigan 2 hakuji
A Japan-made knit that can be worn both as a cardigan and as a pullover.
Crafted using Japan’s world-renowned WHOLEGARMENT technique, it offers a seamless, beautiful silhouette and exceptional comfort.
By rolling the sleeves during babyhood and wearing it at a just-right fit as children grow, it can be used from around 0 to 4 years old, making it a highly valued long-use piece.
cardigan 2 hakuji
¥11,880JPY ($76.03USD)
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polka 1 ecru
A poncho designed to be worn from babyhood up to around age three.
During the sitting stage, it can be draped softly like a wearable blanket, and once children begin walking, it works as outerwear.
Hands can be slipped through the front slits when young, and later through the hem, allowing warmth to stay in while holding hands with ease.
A versatile piece that also works beautifully as a styling accent.
polka 1 ecru
¥28,930JPY ($185.15USD)
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No.4 | teppan box PSP3
A gift box featuring a charming combination of the popular tutu 1 sakura and dolce 1 lace collar.
This set brings together two of MARLMARL’s signature items and has been consistently chosen as a top gifting option.
Each item can be enjoyed on its own or styled together, making it a thoughtful and long-lasting present.
teppan box PSP3
¥20,790JPY ($133.06USD)
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No.3 | deco 4 louvre
A statement bib with a large ribbon that looks as if a scarf has been gently wrapped around the baby's neck.
The design highlights the little one’s natural sweetness, while the regenerated TENCEL™ fiber offers a silky-soft, gentle feel against the skin.
deco 4 louvre
¥6,270JPY ($40.13USD)
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No.2 | tutu peachpuff
A 2-way tutu skirt designed for long-term wear.
From babyhood to around age three, it can be worn as a strapless dress, and later as a tulle skirt up to around age six.
Among the popular tutu series, this color stood out for its subtle foil print and velour ribbon details.
tutu peachpuff
¥20,680JPY ($132.35USD)
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No.1 | dolce 1 lace collar
MARLMARL’s iconic round bib, dolce 1 lace collar, became the most purchased item of 2025.
With its lace-trimmed, collar-like design, it stays stylish from every angle.
Equally as functional as it is fashionable, rotate it and the gauze base fabric catches dribble from all directions while feeling soft on the skin and offering excellent absorbency.
dolce 1 lace collar
¥5,720JPY ($36.61USD)
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From everyday essentials to thoughtful gifts, 2025 was a year when “long-lasting design” and “giftability” truly stood out.
We look forward to continuing to offer items that gently support everyday life in the year ahead.